Lemyi Blog

Discover how micro‑influencers can build authentic communities and deliver high ROI. Learn why micro‑creators matter, how to work with them effectively and emerging trends such as AI‑driven matching and performance‑based compensation. Explore more at LEMYI.

Design a user‑generated content strategy that works. This guide outlines why UGC matters, offers a step‑by‑step framework—from defining goals and choosing platforms to moderating content and measuring success—and provides tips on scaling and collaborating with creators.

Explore the top influencer marketing trends for 2025. Learn why budgets are moving toward micro‑ and nano‑influencers, how AI is revolutionising targeting and measurement, which platforms are gaining momentum and best practices for brands and creators

Discover how to create a user‑generated content playbook for 2025. Learn why UGC is essential, how to integrate authentic content at every stage of the customer journey and practical steps to plan, collect, moderate and reuse UGC

Learn how to thrive as a UGC creator. Discover the difference between influencers and creators, step‑by‑step tips for building a portfolio and pitching brands, and why authenticity and relatability make user‑generated content the future of digital marketing

Paid UGC is transforming the creator economy in 2025. Learn why brands now hire creators for content—not followers—and how Lemyi powers this shift with performance-first UGC deals.